More and more people are learning about conversion rate optimization: what it is, what it does, and why it’s important for a business’ success. E-commerce CRO is one of the fastest growing practices among digital marketers.
Still, there are people and businesses that are unfamiliar with CRO. Plus, there are misconceptions about the processes. And some people remain unconvinced about CRO’s value, asking what can conversion rate optimization do for me, my ecommerce site and business?(more…)